Most engagement strategies are built on a single assumption: that people want the same things. Give everyone a bonus, a badge, a public shoutout, and they'll be motivated to continue to perform. But motivation isn't universal — it's individual.
One person on your team might be driven by the Spirit motivator, wanting autonomy and the freedom to make their own calls. Another might be inspired by the Expert motivator, which seeks mastery and expertise. A third might care most about a sense of community (Friend) or innovation (Creator).
Treat all these people the same way, and you'll get engagement from some, disengagement from the others. That's the problem mojo solves. It groups nine distinct psychological drivers into three clusters — Relationship-based, Achievement-based, and Growth-based — to give you a practical map for what moves each person on your team.
Download the full guide to learn about each of the nine motivators — what each one values, how it shows up day to day, and specific strategies for supporting it.
Stop guessing what engages your people. Know it.
